Monthly Archives: August 2013

One of my favorite books of last year was TORCHED by Andrea Colt, a well-written and witty contemporary YA mystery/romance. Andrea’s new book WAVECROSSED is being released today, and promises to be another winner. Check it out!

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WAVECROSSED

A young-adult paranormal novel about selkies, tasers, kissing and secrets.

To Cassandra Kelleher, trust is a dirty word. A teenage selkie who grew up on land, all she wants is to free her family from the man who stole their sealskins long ago. With her twin brother Brennan losing hope and her window of opportunity disappearing like the beach at high tide, she’ll try anything.

Before long, however, Cassandra can’t tell whether her biggest threat is the man holding her family captive, a classmate who’s discovered her secret, or her own paranoia. Battling broken friendships and alarming romantic entanglements, Cassandra finds that trust could be the key to winning her family’s freedom … or losing her own.

Goodreads link: http://www.goodreads.com/book/show/18246873-wavecrossed

About Andrea Colt

andreacolt 

Andrea Colt grew up reading and squabbling with her identical twin. She lives in Alexandria, Virginia with her husband, a fridge full of cheese, and two feline muses. Visit andreacolt.com to get to know her better.

 Author Links

Website: http://www.andreacolt.com/

Twitter: https://twitter.com/andrea_colt

Facebook: http://www.facebook.com/AndreaLynnColt

Newsletter sign-up: http://eepurl.com/n5Tyj

REMINDER: If you haven’t yet voted for TRANSCENDER for the Orangeberry Hall of Fame, Please VOTE NOW! http://orangeberrybooktours.com/expo/2013/07/31/hall-of-fame-best-action-adventure/

I’m pleased to announce that TRANSCENDER: First-Timer is a finalist for the Orangeberry Hall of Fame. Please take a short moment and vote: http://orangeberrybooktours.com/expo/2013/07/31/hall-of-fame-best-action-adventure/. Voting ends September 5, 2013. Thanks for your support!

ob hall of fame finalist  (3)

Choosing your book cover is not simple, but it can make all the difference in whether your book gets more than just a passing glance. It’s not as complicated as some would have you believe. Articles abound claiming to have the “Five Critical Elements” or the “Ten Keys” for making your book fly off the shelf. But after synthesizing a number of articles on the subject, it appears to boil down to three closely interrelated and overlaping qualities: (1) The Pop Factor; (2) Genre Identity; and (2) Instant Connection.

 The Pop Factor: It’s not rocket science. Visualize a crowded book shelf. Does your cover stand out? Is it distinctive and eye-catching? If not, it’s likely to get overlooked. Period. This doesn’t mean you make your cover as provocative as possible. Rather, the goal is for it to be captivating and clear. There is also a more subtle piece to this distinctiveness factor–your cover must speak to your target audience. Which brings us to …

 Genre Identity: Does your cover follow the current trends in your genre or category? It’s great if you want to step out a little and forge some new ground while still appealing to your target audience. But genre confusion in a cover is a killer. If your category is YA and your cover looks like space opera sci-fi, forget it. It needs to appeal to teens (or adults who like to read YA). If it’s a mystery and it looks like a romance, people browsing the mystery shelves are not likely to pick it up. Do your research. What do the current best sellers in your genre look like? Which brings us to …

 Instant Connection: Call this the Three Second Rule. Experts say the average person browsing in a book store gives your book approximately three seconds before deciding whether to pick it up or move on to the next. Does your cover engage the emotions, or at least intrigue the reader enough to want to read the back cover blurb? Your cover may be distinctive and eye-catching, but if it doesn’t instantly pique the emotions of your target reader, you’ve probably missed the boat, and a potential sale!

 Covers that Score a Home Run: Two of my favorite YA covers (which also happen to be two of my favorite books this year) have nailed all three of these key factors: Splintered, by A.G. Howard and Cinder by Marissa Meyer:

SplinteredCinder

 Exception to the Rules: Of course there are always exceptions to the rules. If it hadn’t been for all the pre-release hype for the wonderful  The Fault in our Stars by John Green, I never would have picked up this bestselling book. The cover doesn’t speak to me at all:

Fault in Our Stars

What do you think is the most important element of a good book cover? What’s your favorite book cover?

 

About


I’m the author of the Transcender Trilogy, TRANSCENDER: First-Timer, STREAMING STARS, and the upcoming ILLLUMINOSITY, which blends science-fiction, fantasy, and romance in an exciting cross-dimensional adventure.

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